Pathamawan Sathaporn, more closely known as Linda currently heads the CEO role for GroupM Thailand and is also the President of the Media Advertising Association of Thailand (MAAT). She is a homegrown company leader, starting her career at Mindshare Thailand, one of GroupM's media agencies in 2006 to Managing Director in 2014 before helming the CEO role. Linda continues to build the reputation and creditability of the brand agencies of EssenceMediacom, Mindshare, and Wavemaker through scale - being the largest media agency network, handling more than half of the top 20 clients of the industry, and delivering the most innovations and awards wins to her clients rosters in Thailand. Linda is also a board member for the Marketing Association of Thailand (MAT) and the Thai Management Association (TMA).

Chayanisa Karoonkorn is a seasoned digital and media professional, currently serving as Media Director at L'Oréal Thailand. She oversees media strategy and drive media innovation to help brands optimize consumer reach and generate growth. Her extensive experience spans international FMCG, including the beauty industry, and Thailand’s top e-commerce platforms. Her strong marketing sense and deep understanding of digital ecosystems and consumer behavior enable her to create successful digital strategies that drive brand engagement and sales.

Rath Takulthai serves as the Chief Marketing Officer of Food Passion, leading the marketing strategy to drive sustainable growth across all restaurant brands under the company. With a deep understanding of consumer needs, he has played a pivotal role in shaping innovative marketing campaigns and business strategies. He holds an MBA from the National Institute of Development Administration (NIDA) and has been with Food Passion since 2014. Over the past eight years, he has been instrumental in the success of Bar B Q Plaza and other brands, spearheading strategic marketing initiatives and the development of the company's delivery business. Before joining Food Passion, Rath accumulated over a decade of experience in the restaurant industry, including a leadership role in marketing at Yum Restaurants. His extensive expertise continues to drive the brand's market leadership and innovation.

Eddy, known as "Ed 7 Wi" is the master of the 7-second pitch, transforming advertisements into captivating art. He is the creative force behind viral campaigns, crafting engaging, concise, and unforgettable stories that capture attention in a flash. A co-founder of Sua Rong Hai, Ed 7 Wi is the mind behind the "7 seconds is enough!" phenomenon, providing that impactful storytelling doesn't need a lengthy narrative.

• Former strategic planner in advertising and marketing communications at leading global advertising agencies. • Speaker, consultant, and lecturer specializing in advertising, content, and marketing communications for organizations and universities. • Honorary Advisor at the Advertising Association of Thailand (AAT). • Jury member for prestigious advertising and creative awards, including ADMAN, Epica, YouTube Works, White Square, and more.

With almost 16 years in advertising, Park started as an art director at FCB. Then, he moved to Leo Burnett for 5 years before joining BBDO as a Creative Director for 2 years and being approached to board with J. Water Thompson before merging with Wunderman Thailand and becoming Wunderman Thompson later. In 2021, he became the youngest CCO in Wunderman Thompson Thailand's history at the age of 36. Responsible for both multinational and local blue chip clients i.e. Heineken, Netflix, Thai Airways, Siam Commercial Bank, Oriental Princess, BJC, DTAC, Malee, KFC and to name a few. In 2010, he was hand-picked to represent Thailand for Young Lions at the Cannes Festival for Creativity. It was his first time in Cannes. In 2016, he was selected as a member of the Outdoor Jury for Cannes Lion and Spikes Asia. Every year he seated as a jury on the global and local stages. During his career, Park has been recognised and won multiple Cannes Lions from Outdoor Lions, Entertainment Lions for Music, Cyber Lions, Film Lions, Print and Outdoor Lions. His works have been picked up and rewarded in every almost award show in the world's advertising industry. One of his proud achievements is being recognised by the industry at a very young age. His style of work always involves challenging an unconventional paradigm of every brief and exploring the 'Free Form & Impact Solution' for business. His work combines the best of both worlds from traditional mediums to digital platforms. His father, a royal neurologist, has always been his life's biggest inspiration, passing on the Buddhist way of thinking that leads to his lifelong motto of "Work hard, Stay humble". Park obsesses about Fahsion, Cooking, Coffee and Star Wars.

Neil leverages over two decades of marketing communication experience across diverse regions, including Asia Pacific, Europe, the Middle East, and North America, with a strong focus on Thailand in the latter half of his career. He is a distinguished leader with a proven track record in translating consumer research into effective brand strategies across these vast markets. Currently, Neil serves as the Managing Partner of Marketing at GroupM Thailand. In this role, he spearheads the development of strategies and solutions informed by in-depth consumer insights, ensuring they remain relevant across the cultural nuances of the region. His expertise, honed through his extensive experience, extends across GroupM's Thailand powerhouses, including Mindshare, EssenceMediacom, Wavemaker, and T&Pm. Beyond his industry contributions, Neil demonstrates a commitment to academic pursuits. He actively shares his knowledge and insights with future marketing leaders at Assumption University.

A marketing & digital media specialist with more than 10 years of extensive experience. Pan is currently the Director of Marketing & Development, leveraging industry knowledge to provide key insights and strategic recommendations for clients' growth in business or product across GroupM agencies: Mindshare, EssenceMediacom, Wavemaker, and T&Pm. Among Pan's portfolio in consumer research, he is known and specialised in the behaviour of the Thais; the ways of life, media connection, and purchase intention.

With two decades of experience across both agency and client-side roles, Paphop is a trailblazer in digital marketing, media, and content. As the leader of the Goat Agency, GroupM's premier Content & Influencer Marketing Solution, he is revolutionizing how brands engage with audiences through data-driven storytelling, strategic influencer collaborations, and cutting-edge technology. Passional about the power of content and influence, he excels in developing innovative, result-driven strategies that enhance brand visibility, drive engagement, and deliver measurable impact. By seamlessly merging creativity with analytics, he ensures brands stay at the forefront of an ever-evolving digital landscape.

Deepika is a senior leader in the APAC media industry, bringing over 25 years of expertise across marketing, communications, and ad technology. Having worked with 100+ brands in diverse markets, she has deep knowledge of consumer culture, data-driven marketing, and solutions architecture. Currently, as Chief Solutions Officer at GroupM APAC, she leads the programmatic practice for GroupM Nexus APAC. With a strong foundation in analytics, data science, business strategy, and AI, she has been instrumental in shaping AdTech and MarTech roadmaps, driving transformation through data-driven marketing for many clients. Her portfolio includes global brands such as Unilever, Nestlé, Nike, American Express, BMW, Lufthansa, Pepsi, L’Oréal, HSBC, and Heineken, to name a few. In both regional and local roles, she has spearheaded award-winning media strategies that push the boundaries of innovation. Deepika’s leadership has earned her multiple industry accolades, including Media Person of the Year, Singapore, Innovator of the Year, Regional Account Person of the Year, Business Leader of the Year, and Technology Chief of the Year. Beyond her corporate role, she is a sought-after thought leader, industry advocate, and mentor for mid-career women. As a Board Member at IAB SEA+India, she plays an active role in shaping the future of digital marketing in the region.  

With over 16 years of experience in brand communication and media strategy, Worawin has worked with leading global and local brands across various industries. Starting his career as a strategic planner and brand consultant with Creative Juice\G1 (TBWA), he later specialised in digital strategy with top creative and digital agencies - mInteraction, Digitas, Publicis Thailand and Leo Burnett where he led innovative campaigns for brands such as Pepsi, Lay's, Coca-Cola, Netflix, Samsung, Tesco Lotus, L'Oreal and Nestle. Worawin's expertise in media strategy includes roles of Strategy Director at MediaCom Thailand, and Global Strategy Director at Publicis Media UK. Currently, as Head of Strategy at Mindshare Thailand, Worawin drives data-led strategies, leveraging consumer insights and analytics to help clients achieve business growth. His deep understanding of both creative and media strategies position him as a key leader in transforming brand communications and media.

Danielle West is a visionary digital transformation leader with over 26 years of experience driving innovation and measurable results across Asia, the UK, and the US. A recognized expert in digital transformation, data strategy, strategic planning, brand leadership, and analytics, Danielle has a proven track record of delivering results across B2B and B2C verticals excels, enabling organizations to adapt, grow, and thrive in dynamic markets. With a career spanning leadership roles at global organizations like Adobe, SAS, GroupM Nexus, and Appsflyer, Danielle has spearheaded transformative initiatives, including developing global measurement strategies for, driving a 500% uplifts through strategic collaborations and UX testing. Danielle’s expertise in 1st-party data strategies, CDPs, and AI-powered solutions has enabled organizations to optimize customer journeys, personalize experiences, and achieve measurable growth. Currently serving as Senior Transformation Consultant at GroupM Nexus, Danielle advises leading brands on data strategy, advanced measurement, journey mapping / optimisation, AI and audience growth strategies. A dynamic speaker and thought leader, she has presented at major industry events across APAC and EMEA. She is passionate about leveraging data and market insights to challenge biases, drive innovation, and create meaningful impact. Join Danielle as she shares insights on data partnerships, data clean rooms, and strategic data models, offering actionable strategies to harness the power of data for transformative business outcomes.

With over 17 years of experience, Jennifer began her career developing tailored CRM programme for top European companies before moving to Southeast Asia in 2011. A decade ago, she pioneered eCommerce in the Philippines by launching CashCashPinoy, setting new industry standards. Since there, she has delivered impactful, data-driven commerce strategies for global brands like L'Oreal, Unilever, Nestle and Samsung. Known for building a powerful commerce ecosystem across SEA, Jennifer is a 40-under-40 honored and member of the IAB SEA & India Retail Media Council, with a soon-to-be published white paper.

Dhruv is a MarTech, Data Science, and Analytics professional with over 10 years of experience spanning marketing, data analytics, and audience segmentation across leading companies like Mindshare, Adobe, and now at Wavemaker, where he leads Data Analytics and Tech for the L’Oréal Thailand account. With a deep expertise in predictive analytics, media optimisation, and eCommerce analytics, Dhruv is passionate about translating complex data into actionable marketing intelligence, helping brands stay ahead in an ever-changing digital landscape.

I'm a marketer who has a passionate in advertising and marketing. With 17 years of experiences spanning diverse industries and working with both global and local brands. My current roles as a regional media planning hub for SEA based in Bangkok and also working closely with local clients to drive the client's business outcomes driven through performance media, data and technology.

Mettipapan started her advertising career within Ogilvy Bangkok after graduating from Chulalongkorn University with an Advertising Major. She has experience working for local SMEs & conglomerates, as well as big international brands in various business sectors - FMCG, auto, tel-co, beverage & food, health, beauty, retail, finance & banking, and technology. She rejoined Ogilvy Bangkok in 2017 as Business Director for the newly-established unit called Social@Ogilvy, where she proved to be the force behind many successful cases of clients' business, as well as the growth engine of Ogilvy Bangkok at the time. With her dedicated contribution, she was promoted as the Managing Director for Ogivly One in 2024. With more than 18 years of experience, Mettipapan is a seasoned marketing communication professional with a broad range of capabilities including brand management, O2O communication management, customer experience & relationship management with big-scale mar-tech implementation. She is integrated and collaborative in nature when tackling challenges in order to provide breakthrough solutions that address the ever-changing modern business world.

For 8 years, I have transformed marketing activities through innovative marTech solutions. From strategy to devOps governance, I guide top enterprises - from the fast-moving world of FMCG to the connected landscape of Telco, the customer-centric realm of Retail, the data-driven sphere of Finance, and the cutting-edge industry of Automotive - to unlock their full potential.

Jirapat serves as the LINE Ads Product and Marketing Strategy Team Lead at LINE Thailand. He leads the team in planning the strategic development of LINE Ads and executing go-to-market strategies to introduce LINE Ads into the Thai market. His goal is to drive the success and growth of LINE Ads as a leading and effective advertising tool for businesses in the ever-evolving digital marketing landscape.

Christina Oh is Head of Sales, Malaysia & Thailand at DoubleVerify, responsible for consulting with global brands to integrate DoubleVerify solutions within paid media and marketing services. Prior to joining DoubleVerify, Christina has 14 years of media agency experience leading global to regional to local accounts within Tourism, Studio, Automotive, Luxury, Hospitality, CPG, FMCG, and many more sectors. She started her career out in Los Angles being part of the first digital team for Paramount Studios where she continued to drive that passion into Singapore the last 12 years. Through her experience with all the big media agencies, she has built strong partnerships and relationships with clients and agencies across the region and decided to move to ad-tech to continue her love for the digital ecosystem.

Industry Leader in Marketing, Media, and Business Development With 18 years of experience in marketing, media sales, and business development, Audy is a seasoned industry leader known for driving strategic growth and innovation. She played a pivotal role in establishing Facebook’s presence in Thailand in 2011, contributing to the tech giant’s expansion in the region. In 2025, Audy was appointed Head of GrabAds, GrabForBusiness, and GrabGifts at Grab Thailand, where she leads the strategic commercial direction, spearheading business development and expansion across all enterprise solutions. Since joining Grab in 2021 as Head of GrabAds Thailand, Audy has been instrumental in establishing and scaling the platform’s advertising business. She has successfully implemented holistic strategies that enable advertisers, agencies, and merchants to connect with consumers through innovative marketing solutions and seamless online and offline advertising experiences. Her leadership and contributions led to an expanded role overseeing GrabForBusiness and GrabGifts, further driving growth in the B2B segment. Prior to Grab, Audy held senior leadership positions in marketing and commercial development at Universal Music Group, a global leader in the entertainment industry. Her extensive expertise in brand strategy, digital transformation, and business growth has made her a key figure in shaping the marketing and media landscape in Thailand.

Yuke (Rui Hu) is the General Manager of Global Business Solution at TikTok Thailand, with a mission to lead the organization’s business strategy, partnerships, and operations across the region. With over a decade of experience in digital marketing, e-commerce, and technology, Yuke has held key leadership roles across Douyin and TikTok in the US and Southeast Asia, Nike Direct Digital Commerce in Greater China, and Tencent Ads in China, driving business growth and platform innovation. He holds a Master’s degree in Computer Science from The University of Melbourne and Monash University, and is currently based in Singapore and Bangkok, where he continues to help businesses unlock growth opportunities on TikTok.

Over 23 years of expertise in the advertising industry, Pattanee is a passionate leader dedicated to driving business growth, brand strategy, and client-centric innovation. Her extensive experience in business partnerships, brand management, and account leadership at top-tier advertising agencies has shaped her deep understanding of consumer engagement, media strategy, and experiential marketing. As the Head of CX & Marketing Strategy at Plan B Media, she is committed to elevating brand experiences and redefining audience engagement by transforming OOH media into an immersive, high-impact platform that seamlessly blends technology, creativity, and real-world interaction. With a keen focus on insight-driven marketing, consumer behavior, and strategic storytelling, she helps brands amplify their impact through innovative, high-performing OOH media solutions. Pattanee continues to lead initiatives that push the boundaries of OOH media, leveraging emerging technology and cultural insights to create brand experiences that captivate, inspire, and drive real-world impact.

Over 25 years of extensive experience in multinational companies across various industries, both internationally and domestically. He has a strong background in business development, marketing, brand advertising, and account management. Having worked with leading global MNCs across industries such as music & entertainment, retail, franchising, sports and food & beverage, Khun Nattaporn has a proven track record of success in both regional and global roles, including time spent in Australia and Singapore. He is also highly experienced in the OTT platform industry, where he has successfully launched new business models and led the success of content licensing in international markets, forging strong partnerships with key industry players. He holds an Executive Education Certificate in Marketing & Sales Excellence from INSEAD, Singapore, and a Master of Commerce and Economics from the University of New South Wales (UNSW), Sydney, where he specialized in marketing and received recognition for his work.

With over a decade of experience in media, ad tech, and AI-driven advertising, Wasinee Chongmeesuk has established herself as a leader at the intersection of strategy, innovation, and business impact. As the Country Director of Silverpush Thailand, she is at the forefront of transforming how brands connect with audiences through AI-powered contextual targeting—eliminating reliance on cookies and outdated approaches. Before transitioning into ad tech, Wasinee spent years in media agencies, crafting digital strategies for some of the world’s biggest brands. Her deep understanding of both brand needs and media partner expectations enables her to bridge the gap between strategy and technology, leveraging AI to create smarter, more effective advertising solutions. Beyond driving commercial growth and pioneering AI adoption in advertising, Wasinee is passionate about mentorship, knowledge-sharing, and shaping a future where marketing goes beyond noise to deliver meaningful engagement.

Chris has 17 years experience within digital advertising, with a focus on programmatic and agency partnerships. His career has spanned both the UK and Asia Pacific markets, on both the buy and sell side. Chris currently leads commercial operations for Thailand and Vietnam.

Experienced media field with 10 years of planning, buying, bidding optimisation, and influencer marketing. His skill covers the planning, execution, monitoring, analysis, reporting, and platform optimisation. Patiwat has worked with high-profile clients across multiple industries, including Ford Thailand, Unilever, Coca-Cola, Red Bull, Sony, and Mars. He has successfully led large-scale campaigns, optimised digital media investments, and enhanced programmatic buying strategies to drive measurable business results. His achievement include improving media efficiency for major FMCG brands, scaling data-driven advertising for automotive clients, and spearheading innovative approaches in OTT and programmatic media buying. Patiwat's technical proficiency covers a wide range of media planning and programmatic tools, including Google AdWords, CM, DV360, The Trade Desk, Facebook Ad Business, Nielsen IMS, Arianna, AQX, and Digital Ad Ratings (DAR). His expertise in data analytics, ad tech platforms, and cross-channel media optimisation allows him to develop and execute highly effective media strategies that align with consumer behaviour and market trends. With a strong command of digital ecosystem and performance marketing, he continues to push the boundaries of media innovation and impact-driven advertising.

Narumol is an experienced manager with a strong background in retail, FMCG, and beverage industries. A true Gen Z, she brings a fresh perspective on brand improvement, tailoring strategies to resonate with the new generation. Specialising in planning and client management, Narumol thrives in dynamic, fast-paced environments. She excels at managing client expectations, ensuring seamless synchronisation, and delivering exceptional results.

With intensive experience in the marketing and media blue-chip firms, Chinakrit has been working across a wide range of digital, from performance media, eCommerce, data & ad tech, including search marketing. He has a full spectrum working with local and international brands in multiple verticals like FMCG, automotive, retail, etc. Currently, Chinakrit is part of the Precision and Performance Strategy team, who is subject-matter-expert in media innovation and resulted-driven media from end-to-end, to drive business growth in an evolving digital landscape.